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Keep it
Simple When
I first joined Rotary in 1961, I often heard Rotary leaders say
“Keep Rotary Simple.” In fact, that phrase was part of the RI theme
in 1956-57! However, as Rotary has grown in both the number of
members and the number of programs during the last 50 years,
simplicity has become more difficult.
It
is a true strategic plan because each of the three priorities has a
list of measurable goals, and in turn, there is a scorecard to track
progress of all the goals. We are realigning the RI budget to
reflect the new priorities, and we are trying to balance the
priorities in all RI activities. Even the breakout sessions at the
2011 convention in New Orleans will be balanced between the three
priorities. The new plan with the simply stated priorities will not
be left to merely gather dust on an office shelf!
Please note the interdependence of the three priorities. We have
recognized for many years that Rotary cannot provide exemplary
service projects without strong clubs and that clubs cannot recruit
and retain high-quality members without significant service
projects. The third priority now recognizes that in the modern
world, Rotary needs the support of our communities, of partner
organizations, and sometimes of governments, to conduct larger
service projects, which in turn build stronger clubs.
Rotary is now on the world stage due to PolioPlus. But we are still
a grassroots organization, and our strength is dependent on the
health of our clubs. The three priorities of the strategic plan
remind us that the success of Rotary is based on a simple formula of
strong clubs, significant service projects, and a favorable public
image. Thanks to Paul Harris and other Rotary pioneers, it is a
simple formula that produces extraordinary results – and a better
world!
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